Local Mapping Services and the Public Trust
Apple got some particularly harsh press this week when Australian police warned users to avoid using Apple Maps for safety reasons, due to cases when users searching for the town of Mildura were...
View ArticleStreet Fight Daily: Foursquare Expands Deals, Visa Teams with Samsung
A roundup of today’s big stories in hyperlocal content, commerce, and technology. Foursquare Opens Up Check-In Deals to More Kinds of Plastic (AllThingsD) Aiming to beef up one of its longstanding...
View ArticleManaging Local Presence on Mobile Devices: A Developing Challenge
According to the comScore/Neustar/15 Miles report released last week, local search is up on mobile devices and down on desktops. Not only that, but mobile searchers are nearly 20% more likely to...
View ArticleStreet Fight Daily: Square Looks to Discovery, Mobile-Local Traffic Accelerates
A roundup of today’s big stories in hyperlocal content, commerce, and technology. Square Sets Its Sights on Check-ins: ‘We Can Do Something Better’ (Verge) Square is using its trove of payment data to...
View ArticleStreet Fight Daily: Apple’s NFC Alternative, Google Faces ‘Street View’ Lawsuit
A roundup of today’s big stories in hyperlocal content, commerce, and technology With iBeacon, Apple is Going To Dump NFC (GigaOm) When iOS 7 is released next week, retailers and other large indoor...
View ArticleStreet Fight Daily: Nokia’s New Chief, New York’s ‘Smart’ Bar Crawl
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology Nokia Announces New Strategy and Chief Executive (New York Times) The Finnish technology company Nokia...
View ArticleLBMA Podcast: SideSwipe’s Gestures, TomTom Opens Up
Welcome to This Week in Location Based Marketing, a weekly video podcast from the Location Based Marketing Association. On the show: SideSwipe’s gestures; FritoLays hands out samples in bus shelters;...
View ArticleStreet Fight Daily: In-N-Out Burger Sues DoorDash, Uber Partners with TomTom
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… In-N-Out Burger Sues DoorDash for Delivering Its Food Without Permission (Recode) In-N-Out has accused...
View ArticleLBMA Podcast: Jet.com Job Prospects Experience the Office Using VR, PillPack...
Welcome to This Week in Location Based Marketing, a weekly video podcast from the Location Based Marketing Association. On the show: Jet.com is using Samsung Gear VR to help job prospects experience...
View ArticleLBMA Podcast: LG + Volkswagen, Sensewhere + TomTom, July Systems
Welcome to This Week in Location Based Marketing, a weekly video podcast from the Location Based Marketing Association with Asif Khan and Aubriana Lopez. On the show: Grab app for airports, 180LA...
View ArticleLocal Mapping Services and the Public Trust
Apple got some particularly harsh press this week when Australian police warned users to avoid using Apple Maps for safety reasons, due to cases when users searching for the town of Mildura were...
View ArticleStreet Fight Daily: Foursquare Expands Deals, Visa Teams with Samsung
A roundup of today’s big stories in hyperlocal content, commerce, and technology. Foursquare Opens Up Check-In Deals to More Kinds of Plastic (AllThingsD) Aiming to beef up one of its longstanding...
View ArticleManaging Local Presence on Mobile Devices: A Developing Challenge
According to the comScore/Neustar/15 Miles report released last week, local search is up on mobile devices and down on desktops. Not only that, but mobile searchers are nearly 20% more likely to...
View ArticleStreet Fight Daily: Square Looks to Discovery, Mobile-Local Traffic Accelerates
A roundup of today’s big stories in hyperlocal content, commerce, and technology. Square Sets Its Sights on Check-ins: ‘We Can Do Something Better’ (Verge) Square is using its trove of payment data to...
View ArticleStreet Fight Daily: Apple’s NFC Alternative, Google Faces ‘Street View’ Lawsuit
A roundup of today’s big stories in hyperlocal content, commerce, and technology With iBeacon, Apple is Going To Dump NFC (GigaOm) When iOS 7 is released next week, retailers and other large indoor...
View ArticleStreet Fight Daily: Nokia’s New Chief, New York’s ‘Smart’ Bar Crawl
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology Nokia Announces New Strategy and Chief Executive (New York Times) The Finnish technology company Nokia...
View ArticleLBMA Podcast: SideSwipe’s Gestures, TomTom Opens Up
Welcome to This Week in Location Based Marketing, a weekly video podcast from the Location Based Marketing Association. On the show: SideSwipe’s gestures; FritoLays hands out samples in bus shelters;...
View ArticleStreet Fight Daily: In-N-Out Burger Sues DoorDash, Uber Partners with TomTom
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… In-N-Out Burger Sues DoorDash for Delivering Its Food Without Permission (Recode) In-N-Out has accused...
View ArticleLBMA Podcast: Jet.com Job Prospects Experience the Office Using VR, PillPack...
Welcome to This Week in Location Based Marketing, a weekly video podcast from the Location Based Marketing Association. On the show: Jet.com is using Samsung Gear VR to help job prospects experience...
View ArticleLBMA Podcast: LG + Volkswagen, Sensewhere + TomTom, July Systems
Welcome to This Week in Location Based Marketing, a weekly video podcast from the Location Based Marketing Association with Asif Khan and Aubriana Lopez. On the show: Grab app for airports, 180LA...
View Article
More Pages to Explore .....